Why Your Business Should Have a Website

1. To Establish a Presence More than 3 Billion people worldwide have access to the World Wide Web, the Internet. Additionally, more than half of all internet traffic originated from a mobile device (such as cell phone or tablet.) No matter what your business is, you...

Building your Company Website

Building your Company Website Choosing a Domain Name(s) A domain name, or “URL”, is the address for your website on the Internet. It should be unique and distinct from other business names and websites. Most of the time, your business name is distinctive...

Writing Content for your Website

Writing Content for your Website Writing Website Copy: Cover These 10 Points! Where to Start!?! Check your content using the 10 points below… Tip: I start with a list of topics/phrases I want to cover. Then I organize them in order of presentation. Next is...

Marketing Your Website

“If you build it, they will come” does NOT apply to websites Marketing your website is as important as designing it — how will you get people to see all your information if they don’t know about it? Getting your site to show in online...

10 Tips for Planning an Outstanding Website

10 Tips for Planning an Outstanding Website Points to Consider I added this information to my website, paraphrasing it from an article by Ivana Katz, in 2004. Very little has changed! These are still the core marketing features you need to consider in creating your...

Promoting Your Site

Promoting Your Site Site Promotion consists of 2 key actions: Search Engine Optimization (SEO) and Marketing Strategy. The ‘nuts and bolts’ of SEO concern how your site is coded and how your content is presented. Marketing Strategy is your actionable plan...